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A Traders Century The fortunes of Frasers
Author: Christopher Danzinger
Publisher: Purnell
Edition: Limited Edition 1979. Copy no 108 of 2650
ISBN: 086843 024 2
Language: English
Condition: Good. Clean copy with tight binding.
Binding: Hardcover with dust jacket
Pages: 147. Print with images and diagrams
Additional Information
A Traders Century: The Fortunes of Frasers delves into the intensely human story of two men who were willing to risk everything they had on one turn of pitch and toss in a lonely mountainous African chieftaincy over a hundred years ago. The book provides insights into the history and evolution of Frasers Limited, which has grown into a commercial giant. Behind the concrete and plate glass of the modern corporation lies this fascinating tale of risk-taking and determination and offers a glimpse into the past and the entrepreneurial spirit that shaped the company
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