A WOW VINTAGE BENRUS CITATION WATCH

 BENRUS WAS STARTED IN 1921 IN NEW YORK BY BENJAMIN LAZARUS A ROMANIAN IMMIGRANT AND HIS FAMILY, HENCE THE NAME BENRUS. THEY MADE QUALITY STYLISH WATCHES FOR THE PEOPLE. THEIR HISTORY HAS MANY INTERESTING FACTS TO IT AND IN THE LATE 1950'S THEY WERE THE 3RD BIGGEST SELLING WATCH BRAND IN THE USA, HAMILTON WERE 2ND AND BULOVA THE LEADERS. THEY SOLD OUT TO THE REMINGTON SHAVER MAN IN THE 70'S AND UNFORTUNATELY THE REAL BENRUS WATCH DOES NOT EXIST TODAY.

THIS WATCH IS FROM THE QUALITY CITATION RANGE OF WATCHES RELEASED AT THE START OF THE 50'S IT WAS WHEN THIS RED, YELLOW AND BLUE LOGO  FIRST APPEARED. THERE ARE A FEW THEORIES ABOUT IT. FIRSTLY THAT IT REPRESENTS THE ROMANIAN FLAG AS THE COLORS ARE THE SAME, SECOND THAT IT WAS TIED IN TO THE GREAT AMERICAN RACE HORSE CITATION WHO IN THE LATE 40'S BECAME THE FIRST HORSE IN HISTORY TO WIN A MILLION DOLLARS. THE EXACT REASON HAS NEVER BEEN UNCOVERED. THESE WATCHES ARE HIGHLY PRIZED AND SOUGHT AFTER BY THE ROMANIAN PEOPLE AND WATCH COLLECTORS.

THIS IS DEFINATELY A WOW VINTAGE BENRUS CITATION WATCH  HAS A STUNNING ART DECO  WAVY  LUG STYLE 10KT GOLD FILLED CASING, DOMED CRYSTAL,  MEASURES AN AMAZING 28MM ACROSS BY 36MM INCLUDING CROWN AND LUGS. WHY I SAY AMAZING BECAUSE FOR A VINTAGE WATCH FROM THAT ERA ITS  BROAD AND TAKES A 22MM STRAP, MUST HAVE BEEN A HASSLE GETTING A REPLACEMENT IN THAT TIME. BUT IT SHOWS HOW ADVANCED BENRUS WAS IN THERE STYLING. IS ALL ORIGINAL, BARRING THE NEW LEATHER STRAP AND IN WONDERFUL CONDITION FOR ITS AGE INCLUDING A NICELY AGED DIAL. HAS A HIGH GRADE SWISS 17 JEWEL MOVEMENT WHICH IS IN GOOD WORKING CONDITION.                                                                                 EARLY 1950'S AD. THESE IMAGES REALLY DO NOT DO THIS WATCH ANY JUSTICE. ITS WAY, WAY NICER IN THE REALITY. WAS CERTAINLY RELEASED AS A MANS WATCH BUT BY TO DAYS STANDARDS WILL ALSO BE SUITABLE FOR WOMEN WHO PREFER A BIGGER WATCH.  NB. I RESERVE THE RIGHT TO WITHDRAW THIS WATCH WHILE NO BIDS ARE STRUCK AND TO DELETE SUSPECT BIDS. SERIOUS BIDDERS ONLY.