Advertising Principles & Practices: Global Edition - Sandra E. Moriarty

Advertising Principles & Practices: Global Edition - Sandra E. Moriarty

New 3 available
Only 3 left – grab it before it’s gone!
R98.00
Shipping
R65.00 Standard shipping applies to orders under R100.00, in most areas in South Africa. R35.00 Standard shipping applies to orders over R100.00. Some areas may attract a surcharge surcharge. This will be calculated at checkout if applicable.
Check my rate
The seller has indicated that they will usually have this item ready to ship within 3 business days. Shipping time depends on your delivery address. The most accurate delivery time will be calculated at checkout, but in general, the following shipping times apply:
 
Standard Delivery
Main centres:  1-3 business days
Regional areas: 3-4 business days
Remote areas: 3-5 business days
Seller
Get it now, pay later

Product details

Condition
New
Location
South Africa
Product code
9780273752929
Bob Shop ID
620237929

For introductory courses in advertising. An accessible well-written and student-friendly approach to advertising. Advertising tracks the changes in today's dynamic world of media and marketing communication as well as the implications of these changes to traditional practice and presents them to students through an accessible well-written approach. The ninth edition highlights the increasing importance of consumers as the driving force in today's advertising strategies social media and the Internet evolution/revolution. It also includes an increased IMC and brand focus.

TITLE: Advertising Principles & Practices: Global Edition

AUTHOR: Sandra E. Moriarty

SKU: 9780273752929

PUBLISHER: Pearson Education Limited

DATE PUBLISHED: 28/04/2011

PLACE PUBLISHED: United Kingdom

PAGES: 688

BINDING: Paperback / softback

LANGUAGE: English

DIMENSIONS: 216 mm x 274 mm x 22 mm

WEIGHT: 1210 gr

Add to cart

Recently viewed

See more
Hourly Schedule with Time Slots Time Management Book (blue)
New
R538.00
RSH-GW001 Smart Tuya ZigBee3.0 Hub Gateway Smart Home Bridge Smart Life APP Wireless Remote Controll
New
R622.00
Hikvision 2 MP Smart Hybrid Light with ColorVu
New
R843.00
T.C.T. Hole Saw with Pilot Bit - 16 X 5 mm
New
R380.00

Similar products

The principles of macroeconomics - NOAUTHOR
New
R755.00
Outeniqua Tsitsikamma and Eastern Little Karoo -Audrey Moriarty
Secondhand
R130.00
Principles Of Operations Management Global Edition - Jay Heizer
New
R999.00
Principles of Physical Geology. New and fully revised edition. Arthur Holmes
Secondhand
R450.00