Africa Rising: How 900 Million African Consumers Offer More Than You Think (Vijay Mahajan)

Africa Rising: How 900 Million African Consumers Offer More Than You Think (Vijay Mahajan)

Secondhand 1 available
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Condition
Secondhand
Location
South Africa
Product code
RM21443ad
Bob Shop ID
648756409

Africa Rising: How 900 Million African Consumers Offer More Than You Think (Vijay Mahajan)

  • Author: Vijay Mahajan

Condition & Size

  • Size: Large (Format C. Typically 13.8x21.6 or 14.0x22 cm)
  • Book Type: Hardcover
  • CAI Condition Score: 7/10.
  • CAI Condition Description: Very Good

About This Book

With more than 900 million consumers, the continent of Africa is one of the world's fastest growing markets. In this book legendary global business consultant Vijay Mahajan reveals this remarkable marketplace in all its richness and complexity, and helps companies understand the massive opportunity it presents.

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