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A practical concise straight forward guide. Covering the entire process from reviewing the literature to writing up results it has balanced coverage of quantitative and qualitative methods and a practical trouble shooting section. It provides all the tools needed to successfully embark on research and applies theories to real life scenarios.
TITLE: Business Research
AUTHOR: Jill Collis
SKU: 9781403992475
PUBLISHER: Palgrave USA
DATE PUBLISHED: 09/02/2009
PLACE PUBLISHED: United States
PAGES: 376
BINDING: Paperback / softback
LANGUAGE: English
DIMENSIONS: 177 mm x 234 mm x 19 mm
WEIGHT: 773 gr