Click ~ Bill Tancer

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Click ~ Bill Tancer

Medium soft cover
Very good condition

Bill Tancers Click is a revealing exploration of how our online behavior reflects who we are and where were headed. Drawing from vast databases of internet search patterns, Tancer uncovers surprising truths about consumer habits, cultural trends, and the psychology behind what we click.

The book analyzes the digital footprints we leave behindfrom prom dress searches to online dating preferencesand shows how this data can be used to predict market shifts, social movements, and even pop culture phenomena. Tancer blends storytelling with data science to illustrate how the internet has transformed the way we seek information, make decisions, and express identity. By examining our clickstream, he offers a compelling look at the intersection of technology, behavior, and modern life.

Click ~ Bill Tancer

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