Contemporary Retail and Marketing Case Studies - VANHEERDEN,C

Contemporary Retail and Marketing Case Studies - VANHEERDEN,C

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Product details

Condition
New
Location
South Africa
Product code
9780702197673
Bob Shop ID
652067315

This engaging collection of case studies provides students with an insight into the world of business in South Africa. It offers undergraduate students a practical view of marketing and management issues that many students might not have been exposed to.

TITLE: Contemporary Retail and Marketing Case Studies

AUTHOR: VANHEERDEN,C

SKU: 9780702197673

PUBLISHER: Juta & Company Ltd

DATE PUBLISHED: 31/12/2013

PLACE PUBLISHED: South Africa

PAGES: 202

BINDING: Paperback / softback

LANGUAGE: English

DIMENSIONS: 148 mm x 210 mm x 15 mm

WEIGHT: 500 gr

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