Corporate Communication - van Staden, Elise & Erasmus-Kritzinger, Lisel & Marx, S.

Effective business communication skills are essential for organisational success. Poor communication can cost an organisation dearly and prevent it from being truly competitive. Corporate Getting the message across in business is not a textbook; it is a practical guide to successful business communication in the South African context. It caters for the needs of students in Business Communication at universities, universities of technology, comprehensive institutions, and business professionals in large organisations, small business owners and entrepreneurs. It is written in a clear, informative style, refreshingly free of business or academic jargon.

Softcover. English. Van Schaik. 2007. ISBN: 9780627026188. 223 pp. Good. Book No: 65650