Creating a Brand Identity: A Guide for Designers - Catharine Slade-Brooking

Creating a Brand Identity: A Guide for Designers - Catharine Slade-Brooking

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New
Location
South Africa
Product code
9781780675626
Bob Shop ID
639521330

Creating a Brand Identity is a fascinating and complex challenge for the graphic designer. It requires practical design skills and creative drive as well as an understanding of marketing and consumer behaviour. This book is an introduction to this multifaceted process. It illustrates brand identities from around the world.

TITLE: Creating a Brand Identity: A Guide for Designers

AUTHOR: Catharine Slade-Brooking

SKU: 9781780675626

PUBLISHER: Laurence King Publishing

DATE PUBLISHED: 01/12/2015

PLACE PUBLISHED: United Kingdom

PAGES: 160

BINDING: Paperback / softback

LANGUAGE: English

DIMENSIONS: 192 mm x 228 mm x 15 mm

WEIGHT: 490 gr

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