Good Customer Relationships

Why are they Important?

No matter what we buy; a cup of coffee, a holiday, a house or a car the decision of purchasing has to be emotional.

It is a crucial factor in customer retention and loyalty.

Customer satisfaction is the underpinning factor in customer experience.

Customers should feel good in doing business with the product or the service provider.
While purchasing rationality, reflection, judgment of pros and cons do play a part but it has to have an emotional side to it.

One’s gut feeling, intuition, sense and interaction plays a significant role in buying.
Customer experience doesn’t end in keeping a smiley face or having a soft tone while communicating with an irate customer.

It must make the customer feel that they are the most important person at that time.
Addressing a fickle customer and their emotions is not easy.Find out how to do this successfully.

• Understanding Your Customer.
• How to Keep Your Customers Happy?
• How to Get Your Customers to Say ‘Wow!’
• Proven Methods of Customer Retention.
• Loyalty Marketing Programs.
• Promotional Items to Enhance Customer Relations
• Handling Customer Complaints.
• How to Deal with Difficult Customers.
• Introducing the Seven Deadly Sins of Customer Service.
• Attitude.
• Rudeness.
• Inaccessibility.
• Invalidation.
• Customer Service over the Phone.