Destination Marketing - Steven Pike

Destination Marketing - Steven Pike

4 available / new
Only 4 left – grab it before it’s gone!
R485.00
Shipping
R35.00 Standard shipping using one of our trusted couriers applies to most areas in South Africa. Some areas may attract a R30.00 surcharge. This will be calculated at checkout if applicable.
Check my rate
The seller has indicated that they will usually have this item ready to ship within 3 business days. Shipping time depends on your delivery address. The most accurate delivery time will be calculated at checkout, but in general, the following shipping times apply:
 
Standard Delivery
Main centres:  1-3 business days
Regional areas: 3-4 business days
Remote areas: 3-5 business days
Seller
Get it now, pay later

Product details

Condition
New
Location
South Africa
Product code
9781138912908
Bob Shop ID
631640758

Destination Marketing offers the reader an integrated and comprehensive overview of the key challenges and constraints facing destination marketing organisations (DMOs) and how destination marketing can be planned implemented and evaluated to achieve successful destination competitiveness. This new second edition has been revised and updated to include: new slimline 15-chapter structure new chapters on Destination Competitiveness and Technology new and updated case studies throughout including emerging markets new content on social media marketing in destination marketing organisations and sustainable destination marketing additional online resources for lecturers and students including PowerPoint slides quizzes and discussion questions. It is written in an engaging style and applies theory to a range of tourism destinations at the consumer business national and international level by using topical examples.

TITLE: Destination Marketing

AUTHOR: Steven Pike

SKU: 9781138912908

PUBLISHER: Taylor & Francis Ltd

DATE PUBLISHED: 01/12/2015

PLACE PUBLISHED: United Kingdom

PAGES: 344

BINDING: Paperback / softback

LANGUAGE: English

DIMENSIONS: 191 mm x 248 mm

WEIGHT: 771 gr

Add to cart

Recently viewed

See more
2021 Pokemon/Nintendo/Creatures/GAMEFREAK - Evolving Skies - Feebas 37/203 Common
R20.00
Die soft rock klub deur Danie Botha
R99.00
11% OFF
Mug
R133.00 R150.00
BUSH Razorblade Suitcase CD
R70.00

Similar products

Business Marketing Management
R290.00
Marketing management
R70.00
ESS OF MARKETING SECONDHAND - CANT
R238.00
Applied Strategic Marketing
R400.00