DIESEL Brown Leather Strap Gents Watch**CLEARANCE SALE!!!**

BRAND NEW IN ORIGINAL  BOX.ITEM IS IMPORTED.

SHIPPING COST-PLEASE SEE SHIPPING OPTIONS. MUST BE ADDED TO THE WINNING AMOUNT.PAYABLE WITHIN 48 HOURS AFTER WINNING.ITEM WILL BE AVAILABLE IN +-3 WORKING DAYS AFTER PAYMENT IS CONFIRMED.

About the Brand:

Diesel was founded by Renzo Rossi in Molvena, Italy in 1978.  In 1988, Rossi interviewed Wilbert Das, an unknown Dutch designer who had very recently graduated from design school.  Recognizing his talent, Rossi hired Das on the spot, and put him to work that very day.  In a very short time, the extremely talented Das became the chief designer at Diesel.

The new designer’s success was nearly immediate.Diesel’s most prominent product was (and is) in denim, but the brand was extended to other clothing and accessories.  All targeted a young market, maximizing the effectiveness of Das’ ability to create edgy design with a wide appeal.

Diesel Timeframes, their extensive line of wristwatches, has been extremely successful.  Their early success lay in their DNA – Wilbert Das oversaw design of all of the brand’s output, including their watches.   Das left diesel in 2009, but design by his successors have been equally well received.  Diesel Timeframes brings the company more than 1 billion dollars in annual sales.

This volume means Diesel watches are available at a very attractive price point, especially for an Italian design house. Diesel has created a relationship with Fossil. In addition to their own wristwatches, Fossil is responsible for manufacturing products for a number of top designers.

The Diesel Timeframes collection is quite wide, with Men’s and Women’s designs available.  Prices are made even more reasonable through the use of quality Japanese Quartz movements.  In regard to the company’s very powerful advertising campaigns, Phil Knight, the founder of Nike, has been quoted as saying that advertising can be divided into two ages, before Diesel, and after.

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