Essentials of Strategic Management: The Quest for Competitive Advant - John E. Gamble

Essentials of Strategic Management: The Quest for Competitive Advant - John E. Gamble

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New
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South Africa
Product code
9781259255915
Bob Shop ID
631640841

Presents a conceptually strong treatment of strategic management principles and analytic approaches that features straight-to-the-point discussions and timely examples. This edition mirrors both the insight of academic thought and the pragmatism of real-world strategic management.

TITLE: Essentials of Strategic Management: The Quest for Competitive Advantage

AUTHOR: John E. Gamble

SKU: 9781259255915

PUBLISHER: McGraw-Hill Education

DATE PUBLISHED: 16/03/2016

PLACE PUBLISHED: United States

PAGES: 480

BINDING: Paperback / softback

LANGUAGE: English

DIMENSIONS: 211 mm x 252 mm x 18 mm

WEIGHT: 742 gr

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