FACETS OF CORPORATE IDENTITY COMMUNICAT - MELEWAR,T

FACETS OF CORPORATE IDENTITY COMMUNICAT - MELEWAR,T

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Product details

Condition
New
Location
South Africa
Product code
9780415405287
Bob Shop ID
672605493

Corporate branding and communication is big business. This book aims to bring clarity and a different theoretical insight to this growing area of study. It is suitable for students of marketing communications and international business.

TITLE: FACETS OF CORPORATE IDENTITY COMMUNICAT

AUTHOR: MELEWAR,T

SKU: 9780415405287

PUBLISHER: Taylor & Francis Ltd

DATE PUBLISHED: 01/04/2008

BINDING: Paperback / softback

CONDITION: New

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