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Useful for introductory courses in Fashion Sales Promotion at both two and four year schools. This book demystifies the field of fashion sales promotion introduces readers to each piece of the promotions puzzle and demonstrates how these pieces fit together. It provides the readers with the ability to apply the skills they've learned.
TITLE: Fashion Sales Promotion
AUTHOR: Pamela M. Phillips
SKU: 9780133627992
PUBLISHER: Pearson Education (US)
DATE PUBLISHED: 14/12/1995
PLACE PUBLISHED: United States
PAGES: 225
BINDING: Paperback / softback
LANGUAGE: English
DIMENSIONS: 181 mm x 242 mm x 15 mm
WEIGHT: 520 gr