From Local Champions To Global Masters - Paul Verdin

From Local Champions To Global Masters - Paul Verdin

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New
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South Africa
Product code
9780333947302
Bob Shop ID
631663719

Examining the mistakes and successes of real companies the book links questions regarding if and how companies should internationalize the opportunities challenges and threats and the strategic framework and tools for thinking about internationalization.

TITLE: From Local Champions To Global Masters

AUTHOR: Paul Verdin

SKU: 9780333947302

PUBLISHER: Palgrave Macmillan

DATE PUBLISHED: 27/09/2001

PLACE PUBLISHED: United Kingdom

PAGES: 208

BINDING: Hardback

LANGUAGE: English

DIMENSIONS: 152 mm x 229 mm

WEIGHT: 477 gr

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