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How To Use More than 100 Secrets of Ad-Agency Psychology to Sell Anything to Anyone
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How To Use More than 100 Secrets of Ad-Agency Psychology to Sell Anything to Anyone

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Product details

Condition
Secondhand
Location
South Africa
Bob Shop ID
403326471

Cashvertising: How To Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone - Drew E. Whitman - 2009 - Softcover in good condition

New York's biggest ad agencies use these little-known secrets every day to influence people to buy. And now - thanks to Cashvertising - you can too. These techniques are based on human psychology. They work no matter where they're located, no matter what kind of product or service you sell, and no matter where you advertise. In fact, most don't cost a penny to use. Cashvertising teaches you the tips, tricks and strategies that best copywriters and designers use to persuade people to buy like crazy. No matter what you sell - or how you sell it - this practical book will teach you:

  • How to create powerul ads, brochures, sales letters, Websites and more
  • How to make people believe what you say
  • "Sneaky" ways to persuade people to respond
  • Effective tricks for writing "magnetic" headlines
  • The psychology of ad design, positioning, colour and pricing

 

Pages: 207

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