International Marketing - Andrew McAuley

International Marketing - Andrew McAuley

New 2 available
Only 2 left – grab it before it’s gone!
R105.00
Shipping
Free shipping is available from Aristata Boekwinkels for all orders above R800.00, using one of our trusted couriers.
Check my rate
Free collection is available from various lockers and counter collection points across South Africa, for all orders above R800.00 from Aristata Boekwinkels
View locations
The seller has indicated that they will usually have this item ready to ship within 3 business days. Shipping time depends on your delivery address. The most accurate delivery time will be calculated at checkout, but in general, the following shipping times apply:
 
Standard Delivery
Main centres:  1-3 business days
Regional areas: 3-4 business days
Remote areas: 3-5 business days
Seller
Get it now, pay later

Product details

Condition
New
Location
South Africa
Product code
9780471897446
Bob Shop ID
631666747

Examines key aspects of international marketing from the perspective of SMEs (small and medium sized enterprises) as well as MNCs (multinational companies). This book is useful for students taking a modular or one semester course in international marketing. The author includes examples that describe the experiences of both SMEs and MNCs.

TITLE: International Marketing

AUTHOR: Andrew McAuley

SKU: 9780471897446

PUBLISHER: John Wiley & Sons Inc

DATE PUBLISHED: 18/04/2001

PLACE PUBLISHED: United States

PAGES: 356

BINDING: Paperback / softback

LANGUAGE: English

DIMENSIONS: 191 mm x 233 mm x 19 mm

WEIGHT: 620 gr

Add to cart

Recently viewed

See more
40% OFF
Gerrie Snyman en sy orkes,Sy oorspronklike handtekening
Secondhand
R300.00 R500.00
Bar and Toggle Clasp, Stainless steel, Black
New
R24.00
23% OFF
Colourful Steak Knives - 6 Piece Edition
New
R99.00 R129.00
VINTAGE MICHELANGELO 64 SOUVENIR COLOUR SLIDES PRINTED ON KODAK FILM
Secondhand
R99.00

Similar products

Marketing warfare
Secondhand
R40.00
McGregor's The Richesse Guide to Bear Markets | Bernard Joffe
Secondhand
R67.00
75% OFF
UN Marketing : Stop Marketing, Start Engaging - Scott Stratten
Secondhand
R80.00 R318.00
Essentials of Marketing : MC Cant, JW Strydom, CJ Jooste
Secondhand
R95.00