International Marketing - Andrew McAuley

International Marketing - Andrew McAuley

2 available / new
Only 2 left – grab it before it’s gone!
R105.00
Shipping
R35.00 Standard shipping using one of our trusted couriers applies to most areas in South Africa. Some areas may attract a R30.00 surcharge. This will be calculated at checkout if applicable.
Check my rate
The seller has indicated that they will usually have this item ready to ship within 3 business days. Shipping time depends on your delivery address. The most accurate delivery time will be calculated at checkout, but in general, the following shipping times apply:
 
Standard Delivery
Main centres:  1-3 business days
Regional areas: 3-4 business days
Remote areas: 3-5 business days
Seller
Get it now, pay later

Product details

Condition
New
Location
South Africa
Product code
9780471897446
Bob Shop ID
631666747

Examines key aspects of international marketing from the perspective of SMEs (small and medium sized enterprises) as well as MNCs (multinational companies). This book is useful for students taking a modular or one semester course in international marketing. The author includes examples that describe the experiences of both SMEs and MNCs.

TITLE: International Marketing

AUTHOR: Andrew McAuley

SKU: 9780471897446

PUBLISHER: John Wiley & Sons Inc

DATE PUBLISHED: 18/04/2001

PLACE PUBLISHED: United States

PAGES: 356

BINDING: Paperback / softback

LANGUAGE: English

DIMENSIONS: 191 mm x 233 mm x 19 mm

WEIGHT: 620 gr

Add to cart

Recently viewed

See more
Mustang Boss 429 - Classic Metal Sign
R445.00
SQUARE Elephant Diamond Painting
R200.00
Littmann Classic III Adult Stethoscope (Black Tubing)
R2,799.95
Fit for Ford 6.0l 2004-2010 Diesel Glow Plug Wire Harness Parts
R1,297.00

Similar products

Successful Marketing Strategies for Nonprofit Organizations - Barry J. McLeish
R540.00
Marketing by Matrix by Malcolm McDonald & John W Leppard
R80.00
Marketing management - STRYDOM,J
R295.00
Jimmy Goes to the Border by Andrew McCallaghan
R200.00