International Marketing - Steve Burgess

International Marketing - Steve Burgess

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Product details

Condition
New
Location
South Africa
Product code
9780195761269
Bob Shop ID
652042439

This book covers the growing subject area of marketing in a global context with particular application to SA business people wanting to break in to international markets or dealing with the import of products in to South Africa.

TITLE: International Marketing

AUTHOR: Steve Burgess

SKU: 9780195761269

PUBLISHER: Oxford University Press Southern Africa

DATE PUBLISHED: 30/01/2007

PLACE PUBLISHED: South Africa

PAGES: 534

BINDING: Paperback / softback

LANGUAGE: English

DIMENSIONS: 169 mm x 241 mm x 15 mm

WEIGHT: 546 gr

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