Not a vape. Not an e-cigarette. IQOS is a better alternative to smoking cigarettes which heats real tobacco instead of burning it. Heating tobacco, rather than burning it, is what sets us apart and delivers the true taste of real tobacco. This is another reason why switching completely to IQOS is a better choice than smoking cigarettes.
Heating tobacco, rather than burning it, may seem like a small change - but it redefines tobacco satisfaction. When you light a cigarette, the tobacco burns at more than 800°C at the tip, creating smoke and ash. IQOS heats tobacco to a temperature up to 350°C, releasing the true tobacco flavour and nicotine without burning the tobacco.
Open up a pack of HEETS and you'll find they're much shorter compared to cigarettes. When you light a cigarette, the combination of oxygen and tobacco is what keeps your cigarette lit, burning the tobacco. This provides the energy source needed to extract nicotine and flavor. When smoking a cigarette, you lose most of the tobacco (2/3rds to be exact) through the process of burning.
IQOS Heat Control Technology uses a heating blade to heat the tobacco inside our specially designed tobacco stick - and this replaces the tobacco that is wasted in a cigarette. So you get the enjoyment of all that real tobacco in your tobacco stick but without wasting it or creating smoke and ash.
The IQOS 3 DUO Starter Kit includes:
1. IQOS 3 DUO KITOne IQOS 3 DUO Kit, which includes an IQOS 3 DUO Holder and all the tools you need to clean and charge your IQOS. Available in five colours, including Limited Edition Copper. Select your colour of device in the Basket.
2. HEETS6 packs of your choice of HEETS - choose from Amber, Turquoise, Yellow, Blue, Bronze and Sienna.
IQOS 3 DUO provides you with two consecutive uses without the need to recharge in between HEETS. The new IQOS 3 DUO provides you with the fastest holder charging to date.
NOT FOR SALE TO PERSONS UNDER THE AGE OF 18. TOBACCO IS ADDICTIVE.
IQOS is a new alternative to smoking that heats tobacco rather than burning it. IQOS produces 95% less harmful chemicals compared to cigarettes.* By using real tobacco instead of liquid, IQOS delivers a more familiar and satisfying tobacco experience. 80% of smokers who try IQOS for 7 days switch completely from cigarettes.** It does not necessarily equal a 95% reduction in risk. IQOS is not risk-free.
Source: ** Philip Morris Limited consumer insights data. Based on regular SMS conversion checks (opted-in consumers) during the period 10/11/2018 - 06/06/2019
