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JCB has announced its very-own rugged Android device, the Toughphone Pro Smart.
The Toughphone Pro Smart is a fully-touchscreen Android device, running Gingerbread.
This will equip the phone with one-touch access to all of the usual pre-loaded applications, along with some apps from JCB.
This touchscreen will sit within the phone's yellow-and-black industrial casing, which comes with an IP67 certification rating.
This means the phone is resistant against scratches, dust and up to 1m of water, alongside any nasty falls from your pocket.
It may be billed as a "rugged" handset, but users will also find a decent 5 megapixel rear-facing camera, an 800MHz CPU and up to 32GB of expandable storage.
There's also 3G and WiFi onboard, offering an all-round slick internet experience.