| Main centres: | 1-3 business days |
| Regional areas: | 3-4 business days |
| Remote areas: | 3-5 business days |
Susan Strong once wrote that 'A poster aims to seduce, to exhort, to sell, to educate, to consume, to appeal.' All this is true, but a poster also reflects in the language of graphics the taste and 'image' which its client demands of it. And it is within this orbit that a poster flourishes or withers as Art. The London Transport poster is a perpetual inducement to move physically, a visual celebration of the delights to be gained by transportation. Its seeming indulgencies in the odd and anecdotal, in the historical and romantic, which produced some of its finest images, are deceptively gentle instances of a hard sell. London Transport's advertising policy has been and still is based on a belief to the powers of evocative enticement.
