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The organisation and management of health care services is a central theme within public policy across the post-industrial world. This book provides a critical overview of the key challenges facing health care policy makers managers and professionals in managing the design and delivery of health care services.
TITLE: Managing and Marketing Health Services
AUTHOR: Angus Laing
SKU: 9781861526786
PUBLISHER: Cengage Learning EMEA
DATE PUBLISHED: 22/08/2002
PLACE PUBLISHED: United Kingdom
PAGES: 208
BINDING: Paperback / softback
LANGUAGE: English
DIMENSIONS: 154 mm x 228 mm x 11 mm
WEIGHT: 318 gr