Marketing research - Jan Wiid

Marketing research - Jan Wiid

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Condition
New
Location
South Africa
Product code
9781485112006
Bob Shop ID
620272952

A quick glance at the book might not reveal many changes but a number of significant changes have in fact been made. Many chapters have been restructured to address topics that were missing from the first and second edition whilst some small topics have been excluded to more finely focus on the key issues.

TITLE: Marketing research

AUTHOR: Jan Wiid

SKU: 9781485112006

PUBLISHER: Juta & Company Ltd

DATE PUBLISHED: 03/12/2015

PLACE PUBLISHED: South Africa

PAGES: 360

BINDING: Paperback / softback

LANGUAGE: English

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