This item has closed with no items sold
View the relisted Item
View other items offered by Heritage Trades1502

Similar products

Mass Media in a Mass Society: Myth and Reality
Closed

Mass Media in a Mass Society: Myth and Reality

New 1 was available
R250.00
Shipping
Free shipping is available from Heritage Trades for all orders above R350.00, using one of our trusted couriers.
Check my rate
Free collection is available from various lockers and counter collection points across South Africa, for all orders above R350.00 from Heritage Trades
View locations
The seller allows collection for this item. Buyers will receive the collection address and time once the order is ready.
The seller has indicated that they will usually have this item ready to ship within 2 business days. Shipping time depends on your delivery address. The most accurate delivery time will be calculated at checkout, but in general, the following shipping times apply:
 
Standard Delivery
Main centres:  1-3 business days
Regional areas: 3-4 business days
Remote areas: 3-5 business days
Buyer protection
Get it now, pay later

Product details

Condition
New
Location
South Africa
Product code
msc1s4
Bob Shop ID
658779426

Published by continuum, Arkana, 2004, softcover, index, 214 pages, condition: as new.

In his latest book, Richard Hoggart looks at the ways in which mass communications in the twenty-first century both encourage and hinder greater understanding of the modern world. The author takes a number of aspects of mass society today - celebrity worship, youth culture, broadcasting, and a decline in the proper use of language - and considers the paradox that the ready accessibility of information of all types does not automatically lead to greater comprehension of our world. A central focus of the book is an examination of broadcasting as the prime disseminator of mass information. Information itself, he claims, is inert and only leads to knowledge if it has been ordered and assessed. Also examined thoroughly in this book are the slow, but uninterrupted dissolution of old beliefs, in particular the widespread corruption of language, and the erosion of traditional pillars of authority as a result of century and a half of sustained intellectual criticism of existing assumptions and beliefs, especially in the religious sphere. Throughout the book, Hoggart examines broadcasting as the prime disseminator of mass information. He makes an impassioned argument for Public Service Broadcasting in its truest form, which he sees as coming increasingly under attack from today's BBS broadcasters and a widening public who view entertainment as the primary vision of television today.