Retail Management - International Edition (Paperback, 12th edition)

Retail Management - International Edition (Paperback, 12th edition)

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Condition
Secondhand
Location
South Africa
Product code
BB-0101871
Bob Shop ID
650163258

Retail Management - International Edition

Condition: ; Acceptable (AC)

Author: Barry Berman. Joel R Evans

Edition: Twelfth

Format: Paperback

For undergraduate and graduate retail management courses The text that helps students thrive in today's retailing industry. Without a predefined and well-integrated strategy, a retail firm may flounder as it's attempting to cope with the changing environment that surrounds it. Berman/Evans' reader-friendly text, Retail Management: A Strategic Approach, provides a strategic, decision-making approach that illustrates how retailers plan for, and adapt to, today's changing and complex retail environment.

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