the Growing Together 2008 conference held in Johannesburg, South Africa, Nokia revealed new products that accelerate the company's leadership in emerging markets, among them is the Nokia 2680 slide cell phone. Also a local mobile email solution exclusively for people in South Africa was introduced. The Nokia 2680 slide brings a balance of features, design and affordability to meet every lifestyle and budget.
Nokia mobile phones for the emerging markets
With the industry's largest portfolio of mobile phones and support for more than 80 languages, more than one billion people worldwide currently use a Nokia device. In recent years, the majority of first-time buyers have come from the emerging markets. However, a significant shift is underway - while the first-time buyer market continues to grow, the number of replacement buyers- consumers seeking to replace their current mobile phone with a newer, more advanced model - has also grown substantially in emerging markets. In 2008, Nokia anticipates that for the first time, the number of replacement purchases in emerging markets will exceed those of first-time buyers.
Nokia camera phone for Africa
"People in emerging markets like Africa are increasingly demanding more from their mobile phone - their expectations and demands in terms of functionality and design are similar to people in any other part of the world - they simply have less income at their disposal," says Alex Lambeek, Vice President, Entry, who oversees Nokia's efforts in emerging markets. "From the introduction of Nokia's most affordable megapixel cameraphone, to a localized email solution in South Africa, we believe today's announcements demonstrate Nokia's firm commitment to bringing products and services that serve the varied needs and tastes of people in emerging markets."
Nokia 2680 mobile phone - Entertainment
Nokia's first slide device for entry markets, the Nokia 2680 slide is a slim camera phone that offers a balance of ease of use and entertainment functionality, including an FM radio with recording capability and MP3 ringtones, and core mobile phone features such as an expanded phone book. Its integrated digital camera ensures spontaneous moments are captured and shared.
Mobile E-mail for South Africa
With the demand for mobile email on the rise, Nokia and Web mail International (PTY) Ltd introduced Web mobile, a locally hosted mobile email solution exclusively for South Africa.
SPECIFICATIONS:
General 2G Network GSM 900 / 1800
Size Dimensions 99 x 47.1 x 14.8 mm, 61.7 cc
Weight 97 g
Display Type TFT, 65K colors
Size 128 x 160 pixels
- Downloadable wallpapers, screensavers
Ringtones Type Polyphonic, MP3
Customization Download
Vibration Yes
Memory Phonebook Yes, 1000 entries
Call records 20 dialed, 20 received, 20 missed calls
Card slot No
- 32 MB internal memory
Data GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps
HSCSD No
EDGE No
3G No
WLAN No
Bluetooth Yes
Infrared port No
USB No
Features Messaging SMS, MMS, Email
Browser WAP 2.0/xHTML
Games Yes
Colors Slate Gray, Night Blue, Orange, Violet
Camera VGA, 640x480 pixels
- Java MIDP 2.0
- FM radio & recording
- MP3 player
- Nokia Xpress Audio Messaging
- Advanced calculator
- Organizer with local calendar
- Built-in handsfree
- DARP (for improved radio network usage efficiency)
Battery Standard battery, Li-Ion 860 mAh (BL-4S)
Stand-by Up to 400 h
Talk time Up to 3 h 30 min
