Old Smuggler / Bot.1970s Whiskey

Old Smuggler is a blended Scotch Whisky with a history that goes back to 1835. Its fine, smooth taste is due to its being specially blended from the finest of Scotch whiskies in the tradition of 18th century Smugglers who risked their life and honour to share its taste with their loyal customers throughout the islands. Today Old Smuggler is sold in over 20 markets with significant presence in the US, where it is the 8th largest selling Scotch, an important position in Argentina where it is the 2nd selling whisky, and strong sales in Eastern Europe.

Old Smuggler was acquired by Gruppo Campari in 2006 along with Glen Grant. The acquisition marked the entrance for Gruppo Campari in the Scotch Whisky segment, one of the most important spirit categories in the world, and a segment with great potential both internationally as well as in Italy