Main centres: | 1-3 business days |
Regional areas: | 3-4 business days |
Remote areas: | 3-5 business days |
Suitable for undergraduate and postgraduate marketing and business students undertaking web-related modules this title offers a user-friendly introduction to internet marketing. The text provides an excellent and stimulating balance between theory and practice and recognises the advantages and drawbacks of doing business online.
TITLE: Online Marketing
AUTHOR: Richard Gay
SKU: 9780199265855
PUBLISHER: Oxford University Press
DATE PUBLISHED: 15/03/2007
PLACE PUBLISHED: United Kingdom
PAGES: 560
BINDING: Paperback / softback
LANGUAGE: English
DIMENSIONS: 189 mm x 245 mm x 23 mm
WEIGHT: 1034 gr