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PRINCIPLES OF MARKETING GLOBAL & SA - KOTLER,P
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PRINCIPLES OF MARKETING GLOBAL & SA - KOTLER,P

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Product details

Condition
New
Location
South Africa
Product code
9781775789499
Bob Shop ID
672658088

Retaining the solid theoretical foundation of the 14th US edition of Principles of Marketing by Kotler and Armstrong this text helps students understand the complex marketing environment in which Southern African organisations operate.

TITLE: PRINCIPLES OF MARKETING GLOBAL & SA

AUTHOR: KOTLER,P

SKU: 9781775789499

PUBLISHER: Pearson Education South Africa

DATE PUBLISHED: 01/12/2015

BINDING: Paperback / softback

CONDITION: New