Product Management - Donald R. Lehmann

Product Management - Donald R. Lehmann

New 1 available
Only 1 left – grab it before it’s gone!
R609.00
Shipping
Free shipping is available from Aristata Boekwinkels for all orders above R800.00, using one of our trusted couriers.
Check my rate
Free collection is available from various lockers and counter collection points across South Africa, for all orders above R800.00 from Aristata Boekwinkels
View locations
The seller has indicated that they will usually have this item ready to ship within 3 business days. Shipping time depends on your delivery address. The most accurate delivery time will be calculated at checkout, but in general, the following shipping times apply:
 
Standard Delivery
Main centres:  1-3 business days
Regional areas: 3-4 business days
Remote areas: 3-5 business days
Seller
Get it now, pay later

Product details

Condition
New
Location
South Africa
Product code
9780071238328
Bob Shop ID
645950961

Covers three major tasks facing product mangers: analyzing the market developing objectives and strategies for the product or service in question and making decisions about price advertising promotion channels of distribution and service. This work utilizes the familiar Marketing Plan as the unifying framework for its lessons.

TITLE: Product Management

AUTHOR: Donald R. Lehmann

SKU: 9780071238328

PUBLISHER: McGraw-Hill Education - Europe

DATE PUBLISHED: 15/09/2004

PLACE PUBLISHED: United States

PAGES: 512

BINDING: Paperback / softback

LANGUAGE: English

DIMENSIONS: 178 mm x 229 mm x 25 mm

WEIGHT: 930 gr

Add to cart

Recently viewed

See more
NIV Gospel of Luke - New International Version
New
R90.00
SADF 8 SUPPLY & TRANSPORT DEPOT SHOULDER FLASH L242
Secondhand
R1,000.00 No bids
50% OFF
Minnie Mouse Forever Foil Balloon Bouquet
New
R105.00 R210.00
Pet supplies color Deep Blue Model With Wall
New
R2,269.00 No bids

Similar products

Product management
Secondhand
R50.00
New Products Management (4th Ed.) by C. Merle Crawford
Secondhand
R165.00
Product and price management - BOTHMA,C
New
R612.00
The Product Manager's Handbook (Hardcover)
Secondhand
R497.00