Retail Management: International Edition - Barry Berman

Retail Management: International Edition - Barry Berman

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New
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South Africa
Product code
9780273768562
Bob Shop ID
632654672

For undergraduate and graduate retail management courses The text that helps students thrive in today's retailing industry. Without a predefined and well-integrated strategy a retail firm may flounder as it's attempting to cope with the changing environment that surrounds it. Berman/Evans' reader-friendly text Retail Management: A Strategic Approach provides a strategic decision-making approach that illustrates how retailers plan for and adapt to today's changing and complex retail environment.

TITLE: Retail Management: International Edition

AUTHOR: Barry Berman

SKU: 9780273768562

PUBLISHER: Pearson Education Limited

DATE PUBLISHED: 06/08/2012

PLACE PUBLISHED: United Kingdom

PAGES: 620

BINDING: Paperback / softback

LANGUAGE: English

DIMENSIONS: 217 mm x 277 mm x 23 mm

WEIGHT: 1268 gr

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