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Rules to Break and Laws to Follow: How Your Business Can Beat the Crisis of Short-Termism
Condition: Pre-owned; Very Good (VG)
Author: Don Peppers & Martha Rogers, PhD
Praise for Rules to Break & Laws to Follow: How Your Business Can Beat the Crisis of Short-Termism
"A fascinating, highly readable synthesis of business principles, technology, sociology and common sense, Rules to Break and Laws to Follow persuasively shows the connection between customer trust and business profits, and then explains how to make it happen. As a bonus, you'll learn how to make your company more innovative, how to ensure your employees actually enjoy what they're doing, and how to deal with the kinds of service and quality breakdowns that occasionally plague any company, even a well-managed one. This book should be on your required reading list."
Stephen M. R. Covey, bestselling author of The Speed of Trust: The One Thing That Changes Everything
| How We Grade Our Books New (N): Brand New Book Excellent (EX): The book has no torn or missing pages, has no writing or highlighting. It's like new. Very Good (VG): The book has no torn, missing pages, writing or highlighting. Might have some creases on the spine; no hard cracks; maybe slight forward lean and short inscription inside; perhaps very minor bumping on the corners of the book. Good (G): This book has no large tears or any missing pages, but it may contain very little writing or highlighting. A few creases on the spine, perhaps a forward lean, bumping on corners or shelf wear; maybe an inscription inside or some shelf wear or a small tear or two on the dustjacket. Acceptable (AC): This book has no missing pages and may have considerable writing or highlighting but the text must not be obscured.
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