Main centres: | 1-3 business days |
Regional areas: | 3-4 business days |
Remote areas: | 3-5 business days |
Sales Promotion details the tried and tested methods that can give you competitive advantage over your rivals including off-the-shelf offers joint promotions price promotions premium promotions and prize promotions. The book takes you through all the stages of creating and implementing innovative and successful sales promotions that will increase your base of satisfied customers.
TITLE: Sales Promotion
AUTHOR: Roddy Mullin
SKU: 9780749450212
PUBLISHER: Kogan Page Ltd
DATE PUBLISHED: 03/02/2008
PLACE PUBLISHED: United Kingdom
PAGES: 320
BINDING: Paperback / softback
LANGUAGE: English
DIMENSIONS: 1 mm x 1 mm x 1 mm
WEIGHT: 1 gr