Selling Destinations - Marc Mancini

Selling Destinations - Marc Mancini

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Condition
New
Location
South Africa
Product code
9781401819828
Bob Shop ID
631641520

Selling Destinations is the resource no student or travel professional from any sector of the industry will want to do without. The author's sales-geography philosophy is supported by essential information on major tourist destinations around the world as well as lesser-known hot spots. The author uses more than 300 maps graphs and other visual aids to give the reader a wealth of information about location selection modes of travel to and around the desired area climate cultural patterns lodging options day trips attractions and allied destinations. Each chapter closes with a map activity testing knowledge of geographic locations and their attractions a case study to apply the knowledge learned to hypothetical travelers and a creative activity that challenges the reader to find an innovative solution to a hypothetical situation.

TITLE: Selling Destinations

AUTHOR: Marc Mancini

SKU: 9781401819828

PUBLISHER: Cengage Learning Inc

DATE PUBLISHED: 18/07/2003

PLACE PUBLISHED: United States

PAGES: 543

BINDING: Paperback / softback

LANGUAGE: English

DIMENSIONS: 213 mm x 274 mm x 25 mm

WEIGHT: 1112 gr

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