Service Business Development - Thomas Fischer

Service Business Development - Thomas Fischer

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New
Location
South Africa
Product code
9781107652071
Bob Shop ID
625312268

Over the last decade capital goods manufacturers have added services to products as a way of responding to eroding margins and the loss of strategic differentiation. Based on over twelve years of research this book provides a thorough overview of the strategies available for value creation through service business development.

TITLE: Service Business Development

AUTHOR: Thomas Fischer

SKU: 9781107652071

PUBLISHER: Cambridge University Press

DATE PUBLISHED: 06/03/2014

PLACE PUBLISHED: United Kingdom

PAGES: 320

BINDING: Paperback / softback

LANGUAGE: English

DIMENSIONS: 152 mm x 229 mm x 17 mm

WEIGHT: 430 gr

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