Shoe Dog by Phil Knight
📖Blurb:
NEW YORK TIMES BESTSELLER
In this candid and riveting memoir, for the first time ever, Nike founder and board chairman Phil Knight shares the inside story of the company's early days as an intrepid start-up and its
evolution into one of the world's most iconic, game-changing, and profitable brands.
Young, searching, fresh out of business school, Phil Knight borrowed fifty dollars from his
father and launched a company with one simple mission: import high-quality, low-cost
running shoes from Japan. Selling the shoes from the trunk of his Plymouth Valiant, Knight
grossed eight thousand dollars that first year, 1963. Today, Nike's annual sales top $30
billion. In this age of start-ups, Knight's Nike is the gold standard, and its swoosh is more
than a logo. A symbol of grace and greatness, it's one of the few icons instantly recognized
in every corner of the world.
But Knight, the man behind the swoosh, has always been a mystery. Now, in a memoir that's
surprising, humble, unfiltered, funny, and beautifully crafted, he tells his story at last. It all
begins with a classic crossroads moment. Twenty-four years old, backpacking through Asia
and Europe and Africa, wrestling with life's Great Questions, Knight decides the
unconventional path is the only one for him. Rather than work for a big corporation, he will
create something all his own, something new, dynamic, different. Knight details the many
terrifying risks he encountered along the way, the crushing setbacks, the ruthless
competitors, the countless doubters and haters and hostile bankers--as well as his many
thrilling triumphs and narrow escapes. Above all, he recalls the foundational relationships
that formed the heart and soul of Nike, with his former track coach, the irascible and charismatic Bill Bowerman, and with his first employees, a ragtag group of misfits and
savants who quickly became a band of swoosh-crazed brothers.
Together, harnessing the electrifying power of a bold vision and a shared belief in the redemptive, transformative power of sports, they created a brand, and a culture, that changed
everything
📦Dont forget to bundle your order with 2 or more books to save on shipping!
#bookloverssouthafrica #southafricabooks #saprelovedbooks #secondhandbookssouthafrica
#localbookstoresa #southafricabookstagram #southafricabookshop #booksforsalesouthafrica
#bookstagramsouthafrica #booksforsale #yagasouthafrica #thriftsa #shoppreloved
