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Combines an analysis of the sport media industry with practical sport media management skills. This book equips students within sport management and related courses who need to understand the nature and scope of the sport media nexus as well as develops the skills to manage the media promotion and coverage of sport organisations.
TITLE: Sport and the Media
AUTHOR: Matthew Nicholson
SKU: 9780750681094
PUBLISHER: Taylor & Francis Ltd
DATE PUBLISHED: 06/11/2006
PLACE PUBLISHED: United Kingdom
PAGES: 240
BINDING: Paperback / softback
LANGUAGE: English
DIMENSIONS: 189 mm x 246 mm
WEIGHT: 476 gr
