Main centres: | 1-3 business days |
Regional areas: | 3-4 business days |
Remote areas: | 3-5 business days |
Including information and issues in the competitive world of sport marketing this text intends to direct students to a better understanding of the theoretical backbone to sport marketing. It also contains practical material that prepares students for careers in sport marketing.
TITLE: Sport Marketing
AUTHOR: Bernard J. Mullin
SKU: 9781450424981
PUBLISHER: Human Kinetics Publishers
DATE PUBLISHED: 12/06/2014
PLACE PUBLISHED: United States
PAGES: 504
BINDING: Hardback
LANGUAGE: English
DIMENSIONS: 279 mm x 216 mm