Store Design and Visual Merchandising: Creating Store Space That Enc - Claus Ebster

Store Design and Visual Merchandising: Creating Store Space That Enc - Claus Ebster

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Condition
New
Location
South Africa
Product code
9781606490945
Bob Shop ID
620275139

Draws on both the research literature and the author's experience as a marketing consultant and consumer researcher. This book offers the interested reader a variety of hands-on suggestions on how to optimize the design of retail stores and service environments to increase customer satisfaction and sales.

TITLE: Store Design and Visual Merchandising: Creating Store Space That Encourages Buying

AUTHOR: Claus Ebster

SKU: 9781606490945

PUBLISHER: Business Expert Press

DATE PUBLISHED: 07/07/2011

PLACE PUBLISHED: United States

PAGES: 201

BINDING: Paperback / softback

LANGUAGE: English

DIMENSIONS: 155 mm x 230 mm x 14 mm

WEIGHT: 320 gr

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