Strategic and Competitive Analysis - Craig S. Fleisher

Strategic and Competitive Analysis - Craig S. Fleisher

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Condition
New
Location
South Africa
Product code
9780130888525
Bob Shop ID
631656875

Examining the wide spectrum of techniques involved in analyzing business and competitive data this text includes information on environmental analysis industry analysis competitor analysis and temporaral analysis models. It is written for undergraduate students on strategic management courses.

TITLE: Strategic and Competitive Analysis

AUTHOR: Craig S. Fleisher

SKU: 9780130888525

PUBLISHER: Pearson Education (US)

DATE PUBLISHED: 29/03/2002

PLACE PUBLISHED: United States

PAGES: 480

BINDING: Paperback / softback

LANGUAGE: English

DIMENSIONS: 202 mm x 253 mm x 28 mm

WEIGHT: 960 gr

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