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A step-by-step approach to learning an applying the principles of strategic management. Evaluates and clarifies each participant's role in the process. Includes a case study for self-assessment and self-assessment exercises based on this continue throughout the book. Aimed at both undergraduate students and practitioners.
TITLE: Strategic management
AUTHOR: ROSSOUW,D
SKU: 9781869280031
PUBLISHER: Van Schaik Publishers
DATE PUBLISHED: 31/12/2003
PLACE PUBLISHED: South Africa
PAGES: 283
BINDING: Paperback / softback
LANGUAGE: English
DIMENSIONS: 195 mm x 260 mm x 15 mm
WEIGHT: 515 gr