Strategic marketing - J.A. Wiid

Strategic marketing - J.A. Wiid

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Product details

Condition
New
Location
South Africa
Product code
9781485121237
Bob Shop ID
652196730

Strategic Marketing offers a comprehensive view of the current developments and challenges facing the marketing world and shows how an effective strategic basis is a valuable tool for addressing these challenges and providing strategic direction to the organization.

TITLE: Strategic marketing

AUTHOR: J.A. Wiid

SKU: 9781485121237

PUBLISHER: Juta & Company Ltd

DATE PUBLISHED: 01/12/2016

PLACE PUBLISHED: South Africa

PAGES: 512

BINDING: Paperback / softback

LANGUAGE: English

DIMENSIONS: 148 mm x 210 mm x 15 mm

WEIGHT: 500 gr

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