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Aimed at the students of sports management on programmes of leisure studies sports studies and business studies this book examines the sport management theories and practice within functional areas such as finance human resource management and marketing. Including case studies and examples it looks at the context of sport organisations.
TITLE: The Business of Sport Management
AUTHOR: John Beech
SKU: 9780273682684
PUBLISHER: Pearson Education Limited
DATE PUBLISHED: 18/03/2004
PLACE PUBLISHED: United Kingdom
PAGES: 528
BINDING: Paperback / softback
LANGUAGE: English
DIMENSIONS: 244 mm x 189 mm x 19 mm
WEIGHT: 892 gr