The New Rules of Retail - Robin Lewis

The New Rules of Retail - Robin Lewis

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New
Location
South Africa
Product code
9780230105720
Bob Shop ID
632653120

The authors provide a unique and essential view of the future of the retail industry arguing that a new business model is necessary in these new times one based on: Preemptive precise and perpetual distribution; A neurological customer connection; and total control of the value chain.

TITLE: The New Rules of Retail

AUTHOR: Robin Lewis

SKU: 9780230105720

PUBLISHER: Palgrave Macmillan

DATE PUBLISHED: 21/12/2010

PLACE PUBLISHED: United Kingdom

PAGES: 256

BINDING: Hardback

LANGUAGE: English

DIMENSIONS: 161 mm x 242 mm x 22 mm

WEIGHT: 438 gr

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