by Steven Pinker
Published by Allen Lane, 2014, softcover, illustrated, index, 260 pages, large format, condition: as new.
Bad writing can't be blamed on the Internet, or on 'the kids today'. Good writing has always been hard: a performance requiring pretence, empathy, and a drive for coherence. In The Sense of Style, cognitive scientist and linguist Steven Pinker uses the latest scientific insights to bring us a style and usage guide for the 21st century. What do skilful writers know about the link between syntax and ideas? How can we overcome the Curse of Knowledge, the difficulty in imagining what it's like not to know something we do? And can we distinguish the myths and superstitions from rules that enhance clarity and grace? As Pinker shows, everyone can improve their mastery of writing and their appreciation of the art (yes, 'their').
Steven Arthur Pinker is a prominent experimental psychologist, cognitive scientist, and author of popular science. Pinker is known for his wide-ranging explorations of human nature and its relevance to language, history, morality, politics, and everyday life. He conducts research on language and cognition, writes for publications such as the New York Times, Time, and The New Republic, and is the author of numerous books, including The Language Instinct, How the Mind Works, Words and Rules, The Blank Slate, The Stuff of Thought, The Better Angels of Our Nature, The Sense of Style, and most recently, Enlightenment Now: The Case for Reason, Science, Humanism, and Progress.