Benefit’s They’re Real! Mascara Benefit's new mascara promises to lengthen, volumize and curl lashes

Benefit’s They’re Real! Mascara’s specially-designed brush helps you to beautify your eyelashes
The specially designed brush, allows you to use the mascara the horizontal and vertical way. By using the horizontal way, you can boost the length and volume of your lashes by placing the bristles to clutch your lashes close to the roots. Using the vertical way, the custom tip lifts, defines, curls and even works on your tiniest lashes.
According to Benefit’s consumer panel survey, 94% of the testers saw more dramatic length and volume, 90% saw base-to-tip-curl, 94% saw visible lift while 100% saw long-wearing results.
 We weren't particularly impressed by Benefit’s Bad Gal Lash mascara (the effects wear off after about half a day and it smudges), so we are definitely intrigued by how They’re Real! mascara would live up to its expectation. Well, what we say is that the best way to know if the mascara lives up to its name is for you to try it.