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Moissanite is actually more brilliant than a diamond! Brilliance, which refers to a stones ability to reflect white light, is a good measure for how much a gemstone will sparkle. Moissanites brilliance is higher than diamonds due to its higher refractive index (Diamonds is 2.42, whereas Moissanites is 2.65). This is a technical term for how much a gemstone bends light. Moissanite bends light a lot, meaning light bounces around more, giving it max sparkle! In addition, moissanite has a higher dispersion than a diamond, too. So, in addition to your moissanite giving off more white sparkle, it will actually reflect more colored sparkle (fire), too. In fact, your moissanite will look like a firework next to a diamond.
Bonus! Because moissanite contains some silicon, it is also less likely to attract grease or dirt than a diamond. That means a moissanite will sparkle more in between cleanings, too.
Diamond (left) vs Moissanite (right) sparkle (credit: Lauren B)
No! Moissanite stays super sparkly for its whole life. Because of its superior hardness and great refractive index, Moissanite stands the test of time. Unlike a CZ (a less beautiful diamond simulant), you never have to worry about Moissanite becoming dull, losing its brilliance, or getting foggy. It will be beautiful and bright forever!