Advertising and sales promotion -

Name: Advertising and sales promotion -
SKU: 9781485102199
Price: 457.00 ZAR
Availability: InStock

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Aristata Boekwinkels275

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Product details

Condition

New

Location

South Africa

Product code

9781485102199

Bob Shop ID

600959149

Advances in technology and the change in customer profiles have changed advertising and sales as they have traditionally been conceived. Advertising and sales promotion focuses on the main advertising media and sales approaches and the impact these have on the demands and pace of effective communication in the current digital age.

TITLE: Advertising and sales promotion

SKU: 9781485102199

PUBLISHER: Juta & Company Ltd

DATE PUBLISHED: 01/01/2014

PLACE PUBLISHED: South Africa

PAGES: 260

BINDING: Paperback / softback

LANGUAGE: English

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