Consumer Behavior by Leon G. Schiffman & Leslie Lazar Kanuk

Secondhand

1 available

R100.00

Want to pay less?

Add to watchlist Watch

Shipping

R35.00 Standard shipping using one of our trusted couriers applies to most areas in South Africa. Some areas may attract a R30.00 surcharge. This will be calculated at checkout if applicable.
Check my rate

The seller has indicated that they will usually have this item ready to ship within 3 business days. Shipping time depends on your delivery address. The most accurate delivery time will be calculated at checkout, but in general, the following shipping times apply:

Standard Delivery

Main centres:	1-3 business days
Regional areas:	3-4 business days
Remote areas:	3-5 business days

Seller

Heirlooms SA305

100.00 % Positive ratings

Buyer protection

How you're covered

Get it now, pay later

Product details

Condition

Secondhand

Location

South Africa

Bob Shop ID

652369631

Hardcover published by Prentice Hall International Editions Series 1999

Seventh edition

This unique text uses a marketing segmentation approach to convey the essence of consumer behavior and to connect psychological, sociocultural, and decision-making aspects of consumer behavior. The authors explain in an integrated fashion what consumer behavior variables are, types and importance of consumer research, and problems in performing research. A vivid writing style motivates student interest.

Some highlighting in the book and a few notes in pen.

Report a problem